Hybrid Media
Marketing, Publishing & Progressive Media
As we said before, there are many other websites and different types of media from many different angles that we control and own. This provides tremendous opportunities for our clients to get exposure.
And please read carefully what we are about to say...
Just because you advertise in several media publications (websites, magazines or otherwise), doesn't mean you will pay for every single space that you occupy. We are not in this to bankrupt our clients on advertising dollars. We are actually trying to get our clients much more exposure than they ever have before, and spend about half of what they do now. Seriously.
And don't get us wrong, we're not all just about advertising. In fact we are less about advertising than just about everything else we do... but we understand that advertising your business here in Hawaii is critical. That's why this page is so dedicated to advertising. But we do so much more, and not for a lot of extra money.
If you are advertising your business on our media or someone else's and the potential customer goes to your site and is "turned off" for some reason (we deal with those reasons, and keep them interested in you), then most of the money you have spent on advertising has been wasted. What we mean by "turned off" is that they come into your site, look at one or two pages, and leave. Whatever the reason may be, it can be fixed... and that's one of many things that we do. And most of the time, businesses are not aware of the problem. In fact most customers make the most common mistake, which is to throw MORE money into advertising, making the problem even worse.
Or let's say even before they get to your site... they see your advertising in whichever publication you are advertising in and it doesn't catch their eye. It doesn't interest them into looking further into it. What do you normally here from advertising sales executives for the answer to this problem? Bigger ads, more ads, more money.
Not from us. We will consult with you and then design for you the type of advertising that we know that will work. And have it all integrated from ad, to where the location of the ad is in the publication, what all publications will it go into, and then once the potential customer for you has come to your website... what the customer "thought" he would find he actually does. In other words, they don't visit and leave from the same page. They explore your site, which is the very thing that you spend your advertising dollars to accomplish.
If you already have a working success with your business and advertising, does that mean we can't do anything for your company?
Of course not. There are many, many things that we can do to benefit your company. Obviously advertising in some of our media publications would be an obvious choice... but there are many more. We can talk to you more about that face to face.
We hope this has helped you understand who we are and what we do a little bit better. If you have questions or thoughts, please feel free to contact us.
Hybrid Media Inc. |
